The article examines the role of word formation semantics for cognitive language research, for studying the cognitive model, the picture of the world. Based on the material of the modern Kazakh language, a semantic and cognitive analysis of etymologically related Turkic languages ​​with the root: КӨЗ, КӨРУ is carried out. Semantics plays an important role in the nominative process, which captures the peculiarities of human perception of the world, the specifics of the cultural and historical experience of a given nation. Cognitive-semantic models formed by these verbs represent cognitively highlighted fragments of the surrounding reality, fixed in the human mind. In derived words (motivated on a given synchronous slice of the language, preserving their internal form), such conceptual information is expressed explicitly. The analysis revealed the specific semantic features of these verbs, including fixing and active perception. As you know, in all languages, the semantic spectrum of the verbs of visual perception is wider than that of other verbs of perception, because “it is visual perception that is the most active way of understanding and understanding the world.